Guest Post by Keith E. Webb.
If your ministry were to appear on a nonprofit version of Shark Tank, would it get an investment from a Shark? Most nonprofit workers can’t answer the 7 questions entrepreneurs often face on the show. How about you?
The small business entrepreneurs who appear on the reality TV show Shark Tank are passionate about the product or service they have created. Often it doesn’t make business sense, and the Sharks spot the weaknesses.
People doing nonprofit ministry are also passionate about what they do to help people. How well would your ministry stand up in a nonprofit version of Shark Tank?
Of course, nonprofits should be evaluated differently than businesses, but they are expected to achieve results.
Peter Drucker often said the bottom line of nonprofits is “changed lives.” The more lives changed the better. The deeper the positive change the better. It’s based on “changed lives” and not just finances that nonprofits should be measured.
Imagine your specific ministry were to appear on a new TV reality show, Nonprofit Shark Tank. After you briefly present your ministry strategy, the Sharks would ask you questions. Any hesitation and they will circle in and press you further for details. They won’t accept “church-speak” that vaguely describes your ministry as “catalyzing leaders for a lost world.” How would you fare?
Here are 7 questions to prepare your ministry for Nonprofit Shark Tank:
In an interview, Mark Cuban said the #1 reason people failed was, “Lack of effort. Lack of brains.” It takes effort and brains to work though these 7 questions.
You can’t answer these questions just once. Your ministry strategy needs to adjust as you grow to get a better response from your audience (more life change).
Are you ready to be featured on Nonprofit Shark Tank?
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