Not “How?” but “Who?”

What is your first question when you see a new great opportunity?

The wrong question will almost always instantly bury that opportunity from ever seeing the light of day!

The right question will greatly increase the likelihood that you will be able to take advantage of the opportunity.

If your first question is “How could I do this?” – you will almost always conclude that you already have way too much on your plate and therefore you cannot even give consideration to taking on this new opportunity on!

When you ask “How could I do this?” you are revealing that the only “Resource” you think you have to take advantage of this opportunity is your own limited time!  As a result it is understandable that you will almost always instantly decline. In fact if you think that the only “Resource” you have is your own time and ability you will likely to be “Blind” to even seeing opportunities.

Big Mistake!

Great Leaders ask a different question when they see a new opportunity! They don’t ask “How?” they ask “Who?”  

• Who do I know?
• Who could I ask to do this?
• Who would love to invest in this?
• Who would love to give to this?
• Who could I partner with to do this?
• Who could I hire to do this?
• Who could I contract with to do this?
• Who will know “Who” I could ask?

Great Leaders know that if the “Opportunity” is indeed a great opportunity – then it will attract “Who”:

• People to do
• People to invest/give
• Customers
• Clients

Great Leaders know that it is not “What” you know, but “Who” you know!

And as a result Great Leaders continually cultivate their personal network of friends!  They understand the value of personal relationships!

Great Leaders always know that the right “Who” on the bus will figure out the right “What” and “How!”